New Memorandum of Understanding establishes a cooperation framework focused on prevention, seller guidance, information exchange and the protection of Geographical Indications on Temu
ROME, Oct. 5, 2026 /PRNewswire/ -- Temu and Italy's Central Inspectorate for Fraud Repression and Quality Protection of Agri-Food Products (ICQRF) have signed a Memorandum of Understanding (MoU) to strengthen the protection of Geographical Indications (GIs) on Temu's marketplace.

The agreement, signed in conjunction with an event marking ICQRF's 40th anniversary, places a strong emphasis on prevention. Temu and ICQRF will cooperate to provide sellers with appropriate information and guidance and will meet periodically to evaluate and develop joint initiatives aimed at strengthening the protection of GIs and preventing unfair commercial practices.
ICQRF is part of Italy's Ministry of Agriculture, Food Sovereignty and Forests (MASAF) and is the competent authority responsible for official controls on agri-food and wine products, with specific responsibilities relating to GIs. It is also part of the European network of competent national and EU authorities involved in GI protection and cooperates with stakeholders on agri-food and wine verification.
"Geographical Indications are an important part of Italy's renowned agri-food heritage, and protecting them in the digital environment requires close cooperation across the ecosystem," said a Temu spokesperson. "This agreement with ICQRF allows us to combine prevention, information and guidance for sellers, and ongoing information exchange with effective mechanisms for addressing potential infringements. By working together, we can promote best practices across our marketplace and strengthen the protection of Geographical Indications online."
The agreement also establishes an ongoing framework for cooperation and information exchange between Temu and ICQRF, with dedicated points of contact to facilitate regulatory clarification, address practical issues and coordinate the monitoring and development of activities under the MoU.
"The agreement with Temu represents another key milestone in ICQRF's strategy to protect Geographical Indications in international digital markets. Structured cooperation with leading online marketplaces is essential to combat online infringements and make the protection of our quality products increasingly effective," said Dr. Felice Assenza, Head of Department at ICQRF.
"In Temu, we have found a partner that is attentive and responsive to the need for effective protection and that, from the outset, has demonstrated a genuine willingness to engage in dialogue and cooperation. We are confident that this agreement will further strengthen the protection of the authenticity and reputation of Italian excellence," Dr. Assenza said.
Temu has introduced a dedicated GI category within its global Brand Registry, strengthening the tools available to GI rights holders worldwide. Rights holders and authorised agents can register their GI rights by submitting the relevant registration details and supporting documentation for Temu's review. Once approved, they can report potentially infringing listings directly through Temu's Brand Protection Center, providing a clearer and more streamlined route for GI-related complaints.
For Temu, the agreement builds on its ongoing work to advance intellectual property protection and promote best practices across its marketplace. Intellectual property protection is a core pillar of Temu's platform governance, supported by comprehensive policies and measures designed to protect rights holders.
About Temu
Temu is a global e-commerce platform connecting consumers with millions of manufacturers, brands and business partners. Operating in more than 90 markets worldwide, Temu is committed to providing affordable, high-quality products that enable customers to live better lives.
About ICQRF
The Central Inspectorate for Fraud Repression and Quality Protection of Agri-Food Products (ICQRF) is part of Italy's Ministry of Agriculture, Food Sovereignty and Forests (MASAF). ICQRF is the Italian competent authority responsible for official controls on agri-food and wine products, with specific responsibilities relating to Geographical Indications. It also designates and supervises public and private entities responsible for controls and certification activities relating to Geographical Indications.
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Die Berliner Linken-Politikerin Elif Eralp geht juristisch gegen Bundesinnenminister Alexander Dobrindt (CSU) vor. Eralp und ihr Berliner Landesverband haben nach Angaben ihres Rechtsbeistands Strafanzeige beziehungsweise Strafantrag gegen den Minister gestellt. Hintergrund ist eine Passage in der ZDF-Talkshow „Maybrit Illner“, in der sich die Moderatorin versprochen und Eralp in einem Satz fälschlich als Antisemitin bezeichnet hatte, bevor sie sich sofort korrigierte. Dobrindt kommentierte diese Szene mit den Worten „Na doch“.
Aus Sicht des von Eralp mandatierten Anwalts Jasper Prigge macht sich der Minister damit den Versprecher der Moderatorin zu eigen. In einem Schriftsatz, der mehreren Medien vorliegt, heißt es, Dobrindt stelle durch seine Einlassung eine Tatsachenbehauptung auf, die den Tatbestand der üblen Nachrede erfülle. Zudem liege eine Beleidigung vor, weil die Bezeichnung als Antisemitin „in erheblichem Maße ehrabträglich“ sei. Eralp habe sich nach Darstellung ihres Anwalts selbst nie in einer Weise geäußert, die als antisemitisch zu bezeichnen wäre, vielmehr trete sie öffentlich für den Schutz jüdischen Lebens ein.
Der Anwalt spricht von einer „Falschbehauptung des Innenministers“. Die Äußerung im Fernsehen sei geeignet, das öffentliche Wirken der Berliner Spitzenpolitikerin erheblich zu erschweren. In dem Schriftsatz wird darauf verwiesen, dass die Verbreitung des Eindrucks, Eralp würde selbst sagen, sie sei Antisemitin, ihre Integrität als politische Amtsträgerin infrage stellen und damit auch Auswirkungen auf politische Prozesse in Berlin haben könne. Eralp ist Spitzenkandidatin der Linken für das Rote Rathaus.
Die Auseinandersetzung hatte sich in der ZDF-Sendung an einem Schlagabtausch zwischen Dobrindt und der Linken-Bundestagsfraktionschefin Heidi Reichinnek entzündet. Während der Debatte unterlief Moderatorin Maybrit Illner der Versprecher, sie korrigierte sich jedoch unmittelbar mit dem Hinweis, Eralp sei „keine Antisemitin“. Dobrindts anschließender Kommentar bildet nun den Kern des juristischen Streits. Zu möglichen weiteren Schritten der Strafverfolgungsbehörden und einer Reaktion des Bundesinnenministers lagen zunächst keine näheren Angaben vor.